Last updated: June 29, 2025

Introduction

Flare Events operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Flare Events is powered by various platforms, which enable us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

 

What Personal Information Do We Collect?

We collect only the personal information necessary for the purposes identified to you, in accordance with the principle of minimal collection under Canadian privacy law. When you engage with our site, such as purchasing a ticket, registering for our newsletter, or participating in our events, we may ask for your name, email address, phone number, mailing address, payment information, and other details required to provide our services.

 

When Do We Collect Information?

When Do We Collect Information? We gather information when you:

• Place an order
• Subscribe to a newsletter
• Fill out a form
• Participate in our events
• Engage directly with our site or through our purchasing partners

 

How Do We Use Your Information?

We use your personal information to:

• Provide and personalize our services
• Process transactions and deliver purchased products
• Respond to customer service requests
• Improve our website and user experience
• Administer contests, promotions, surveys, or other features
• Facilitate post-event connections between participants (based on mutual consent expressed via scorecards)
• Send marketing communications (with your explicit consent)
• Comply with legal obligations

Photography and Image Consent

By attending an event organized by Flare Events Inc. ("Flare"), you acknowledge and agree that photographs, videos, or audio recordings may be taken that include your likeness. These materials may be used by Flare for promotional, marketing, and other business-related purposes across various media platforms, including but not limited to our website, social media channels, and promotional materials.

We provide notice of potential photography and recording in event reminders, on our website, and within our Terms of Use. For events with professional photographers or videographers, additional signage will be posted at event entrances. If you do not wish to be photographed or recorded, please inform our event staff before or during the event, and we will make reasonable efforts to accommodate your request.

You may also request that we stop using your image in future materials by contacting us. While we will make reasonable efforts to honor such requests, we cannot always remove or recall materials already in circulation. Choosing not to be photographed or to withdraw consent will not affect your ability to participate in or enjoy the event.

Consent

We obtain your consent before or at the time of collecting your personal information, except where otherwise permitted or required by law. For sensitive information (such as financial data), we obtain express consent. You may withdraw your consent at any time, subject to legal or contractual restrictions, by contacting our Privacy Officer.

Protecting Your Information

We implement comprehensive security measures including:

• Regular security audits and risk assessments
• Secure storage environments with limited, authorized access
• SSL encryption for sensitive information
• Secure payment processing through PCI-compliant gateways
• Privacy training for all staff handling personal information

Your Privacy Rights

Under Canadian privacy law, you have the right to:

• Access your personal information in our possession
• Request correction of inaccurate or incomplete information
• Withdraw consent (with noted limitations)
• Lodge a complaint with the Privacy Commissioner of Canada
• Receive information about our policies and practices
• Request deletion of data where no legal requirement exists

Accuracy and Access to Information

We maintain accurate, complete, and up-to-date personal information. To access or correct your data, please contact our Privacy Officer. We may request verification of identity before processing access requests.

Retention of Information

We retain personal information only as long as necessary for the identified purposes or as required by law. Examples include:

• Transaction data: 7 years for tax and accounting purposes
• Newsletter subscriptions: until you unsubscribe
• Event registration data: 2 years unless you request longer retention
• Photographic materials: 5 years for promotional use
• Detailed retention schedules are available upon request

Third-party Disclosure and Links

We do not sell or trade your Personally Identifiable Information. We may share information with:

• Service providers necessary for our operations (under strict confidentiality agreements)
• Event partners (only with your explicit consent)
• Legal or regulatory authorities when required
• We conduct privacy assessments of third parties and ensure they provide comparable protection to Canadian standards through contractual measures.

International Data Transfers

When transferring personal information across borders, we implement safeguards such as:

• Standard contractual clauses
• Assessing the privacy laws of recipient countries
• Ensuring third parties comply with Canadian standards
  

Breach Notification

In the event of a breach involving your personal information that creates real risk of significant harm, we will:

• Notify you and the Office of the Privacy Commissioner of Canada
• Provide details about the nature of the breach
• Outline steps taken to mitigate impacts
• Offer guidance on protective measures you can take

Policy Updates

We regularly review this policy to ensure compliance with legal requirements. Significant changes will be:

• Posted prominently on our website
• Communicated directly to affected individuals when appropriate
• Dated to show when revisions occurred
• The current version was last updated in April 2025

Contacting Us

For any privacy-related concerns, including accessing, updating, or deleting your personal data, please contact our designated privacy officer. Full contact details are available on our Contact Us page. We investigate all complaints and will respond within 30 days.